Perpetual Marketing

Open NavigationOpen Search
"Marketing is a Contest for People's Attention." - Seth Godin
  • Home
  • Contact Us

The Impact of Advertising Copy Testing

June 15, 2017 By Outley

When we are young, we are often told that there is no harm in making a mistake. To quote Magic School Bus, it’s a necessary part of our learning experiences to “take chances, get messy, and make mistakes.” But while making mistakes is an important part of learning, the […] Continue Reading…

Filed Under: Advertising

What is Concept Testing?

February 25, 2017 By Gilbert

One of the core tasks that marketers can use to increase a product’s success on the market, concept testing can occur at many different stages of a product’s development. At each stage, from initial vision to packaging and promotion, concept testing helps to narrow the focus of developers and […] Continue Reading…

Filed Under: Marketing Strategies

Know the Importance of a Branding Agency for a Startup

July 15, 2016 By Gilbert

One of the common mistakes of startups is overlooking the need for branding their company image. There is no doubt finances, new hires, shipping and delivery is important for startups. However, advertising and startup branding is also essential for customer outreach and overall success.

You need to strategically think about […] Continue Reading…

Filed Under: Small Business Marketing, Marketing Strategies, Advertising

Benefits of Direct Mail Solutions for Businesses

May 12, 2016 By Gilbert

In the digital era, you may be tempted to move to online advertising solutions such as email, social media for marketing especially, given the low cost of these medium, but ever wonder if your email or social media messages get to attract the attention of your target audience. Experience […] Continue Reading…

Filed Under: Direct Marketing

Power of Hand Addressed Envelopes in Direct Mail Marketing

September 22, 2015 By Outley

Though people are immersed in their daily dose of technology, marketers believe that the traditional style of sending letters and postcards to their customers is still a successful marketing strategy. Along with other marketing strategies such as advertising, email marketing, digital marketing and social media marketing, the good old […] Continue Reading…

Filed Under: Direct Marketing

How to Send Effective Hand Addressed Direct Mail Campaigns

August 18, 2015 By Gilbert

Direct mail campaigns are a fast, effective and an affordable option to get noticed by the customers. Direct mail services are a unique marketing form as they not only target the customers, but offer a professional and personalized way to market the products and services. While many of the […] Continue Reading…

Filed Under: Direct Marketing

Retail Signage Creates Lasting Effects

April 8, 2015 By Gilbert

One of, if not the earliest, examples of retail signage is found at the site of ancient Ephesus in Turkey. Etched into a rock beside a marble pathway is a picture of a footprint and a lovely lady. Below this sketch is lettering. Loosely translated, this ancient sign reads […] Continue Reading…

Filed Under: Advertising

International Distribution is Necessary

March 27, 2015 By Outley

Before the internet, television, or even radio, there was always direct marketing. Remember that entrepreneurial five year old friend you had that set up a lemonade stand in the summer for 25 cents a cup? She made more than enough to buy her and her sister some ice cream […] Continue Reading…

Filed Under: International Marketing

Retail Signage and Positive Consumer Interaction

March 24, 2015 By Outley

A recent survey conducted by NRF BIGResearch in which a five-year comparison of Christmas holiday consumer intentions and actions were measured showed a positive upswing in consumer confidence and holiday spending. Categories on this survey included:

• Average Amount Consumers Planned to Spend For Gifts

• Average Amount Consumers Planned to […] Continue Reading…

Filed Under: Advertising

International Distribution and Taking Your Product to its Consumers

March 21, 2015 By Gilbert

In today’s economy, a business is only as good as its latest marketing campaign, which is why many businesses are choosing International Distribution when it comes to getting their products the exposure they need to make a commanding impact in the marketplace.  International Distribution is a profit strengthening marketing […] Continue Reading…

Filed Under: Direct Marketing

  • « Previous Page
  • 1
  • 2
  • 3
  • 4
  • Next Page »

Subscribe to the newsletter

Recent Posts

  • SR
  • Why Hiring a Digital Marketing Agency is the Right Choice
  • Important Interview Questions for Marketing Positions
  • Marketing Job Interview Questions and Answers
  • Find Top Marketing Talents with the Help of Marketing Staffing Agencies

Categories

  • Direct Marketing
  • Small Business Marketing
  • Mobile Marketing
  • Marketing Strategies
  • International Marketing
  • Advertising
  • Video Marketing
  • Sales
  • Online Marketing
  • Helpful Tips

Perpetual Marketing Tweets

Tweets by @P_Marketing7
Subscribe via RSS

About Perpetual Marketing

Marketing isn't easy. Marketers know that and so do business owners. We, at Perpetual Marketing, seek to make a sense of the art of marketing. While we do so, we invite you to share your thoughts in comments section of our blogposts. We look forward to your ideas and experiences both good and not-so-good ones. Let’s market and market better than competitors.
February 2021
M T W T F S S
1234567
891011121314
15161718192021
22232425262728
« Jan    

Site Links

  • Sitemap
  • Privacy Policy
  • Contact Us

Copyright © 2021 · Perpetual Marketing

“Good Marketing Makes the Company Look Smart. Great Marketing Makes the Customer Feel Smart.” – Joe Chernov