There are many reasons to attend a China marketing conference in London that unite marketing professionals interested in penetrating the Chinese market. Experienced directors, influencers, and brands intermingle and get to know each other in such events. And they are great ways to find inspiration, build meaningful relationships, and present your potential gurus in your…
Marketing Strategies
Weibo Marketing Guide: All You Need to Know
Moving ahead in the Chinese digital space needs careful analysis and planning. The rules are strict and the regulations can make it tough for outside businesses to reach local Chinese. Though social media marketing helps erase the boundaries elsewhere, it is not the same in China. But there is a ray of hope through Weibo…
Lifecycle Marketing: A Must for Your Digital Strategy
If you want your business to be as successful as possible, then you need to attract, attain, and preserve the interest of a customer base. Marketing strategies that aim to do this are known as lifecycle marketing strategies, and with the help of a lifecycle marketing agency, you can grow your business into something much…
How Game Marketing Changed Everything
Game advertising used to be done through catchy television advertisements aimed at primarily children. Digital game marketing was just in its infancy in the ‘90s, when the internet started becoming the latest greatest thing, but it was almost exclusively done through on-website image or text advertisements. Gaming was still considered rather niche. As the 2000s…
Why Hiring a Digital Marketing Agency is the Right Choice
Well, you’ve finally decided to investigate outsourcing your marketing needs to a marketing agency in Austin, so you can grow your business. It’s normal to look at the assorted marketing options such as building an email list, PPC, SEO, social media, and blogging and not know where to start. For this reason, it makes complete…
Four Ways Luxury Brands Use WeChat for Marketing Campaigns
Most of the top luxury brands have embraced the power of WeChat for managing their business. As the importance of this application goes beyond than just a messaging tool, premium brands are pushing various campaigns for fulfilling their marketing ambitions. Below we have put together some of the case studies related to WeChat Marketing that…
Marketing Job Interview Questions and Answers
The modern marketing field has changed over the years and the candidate you will select should have updated knowledge about this changing marketing landscape. But testing marketing knowledge is not so easy. We have prepared a list of frequently asked marketing job interview questions and the best possible answers for them. Tell Us Three Important…
Find Top Marketing Talents with the Help of Marketing Staffing Agencies
The marketing landscape has evolved in the past decade and you need a marketing team which has knowledge of different marketing channels. According to Chris Higgins, Business head at Ideate labs, companies are facing difficulties in finding marketing staff with the right talent. The reason is the demand has outgrown supply. If you are looking…
Public Relations Research – The Best Way to Get the Data You Need for a Successful Campaign
A key element to public relations research is identifying the factors that affect the behaviors of a market. This is imperative if you’re trying to get them to change their minds when offering a new product or change their point of view if you want to get them to try something new—as well as if…
Researching Marketing Recruitment Agencies
Marketing is crucial for the survival and growth of any business and your organization needs top talent in marketing to sell your products or services. There is always a huge demand for marketing experts, creating a serious imbalance between demand and supply, making it difficult for companies to find quality talent for their marketing divisions.…